In a digital world with increasing privacy regulations and signal loss, how advertisers can use their
first-party data in advertising is a hot topic. Join us for our upcoming webinar 'Clean Rooms: Unlocking Data Collaboration', where industry leaders from Spark NZ, NZME, Trade Me and TVNZ will share their insights on the transformative power of clean rooms in digital advertising.
Discover how these secure data environments are reshaping targeting strategies, supporting local media and prioritising privacy and compliance. Moderated by Travena Addenbrooke, Vice-Chair of the IAB NZ Data, Privacy & Measurement Council and Marketing Transformation and Gen AI Lead at Spark NZ, this discussion will delve into best practices that will drive your advertising efforts forward in a data-driven landscape. Don’t miss this opportunity to gain valuable insights from industry experts.
Webinar Panel
Host: Travena Addenbrooke
Deputy Chair IAB NZ Data, Privacy & Measurement Council. Marketing Transformation & Gen AI Lead Spark NZ
An accomplished digital leader, Travena has a proven track record of onboarding AI and Clean Room platforms, driving growth and delivering results while staying ahead of emerging trends.
David Bach
Senior Data Analyst, NZME
David has a Masters of Analytics from the University of Auckland and has worked in senior data and insights roles across fintech and media. At NZME David develops data-led solutions across the commercial and ad-tech domains.
Ivan Fuyala
Head of Ads, Trade Me
Ivan is a data driven professional with over 20 years of experience in digital media and research. His career spans omnichannel media formats and he now leads the advertising business at Trade Me.
Skipper Lomiwes
Programmatic & Data Activation Manager TVNZ
Skipper leads the programmatic team and commercial data strategy team at TVNZ. He has a passion for digital marketing and using creativity and data to communicate effectively with audiences.