As a customer-centric organisation, OFX is committed to making foreign exchange experiences more simple, digital and human. It partnered with XPON to deliver a “Digital Experience Blueprint” that would help reshape their approach to technology, data and clients in order to build a digital experience to achieve their core objectives.
OFX achieved outstanding results:
Increase in annual customer registrations
Decrease in cost per acquisition
Increase in conversion rate
If you'd like to know more about the magic, and the methodology behind these statistics, you can read the full case study here.