Join us for an in-depth discussion on the latest trends that will be key to your eCommerce business in 2023 - from adapting to a new set of customer expectations to opportunities created by new technologies - these key insights identify major trends across customer experience, logistics, selling and channel strategies.
HOST
Carolyn Luey
Chief Digital and Publishing Officer | NZME
Carolyn joined NZME in August 2021 as Chief Digital and Publishing Officer responsible for Digital across NZME and leading the Publishing business.
With extensive experience as a strategic business leader in large New Zealand telecommunications, technology and media companies, Carolyn brings a wealth of knowledge and understanding of how best NZME can deliver growing digital audience engagement for its commercial partners.
Carolyn is passionate about media and digital transformation and how a focus on customer, data and digital can accelerate New Zealand businesses in the future.
KEYNOTE ADDRESS
Chris Wong
GM Business Marketing | NZ Post
Chris is the GM of Business Marketing at NZ Post - his team are responsible for the parcel delivery and logistics products and services that enable many of New Zealand’s online retailers. The team are also responsible for NZ Post’s B2B Marketing and have developed resources like the Full Download and eCommerce Spotlight to help kiwi businesses better understand eCommerce in New Zealand and capture their share of the growing online shopping market.
NZ Post is proud to share a preview of their latest analysis of the state of online shopping in New Zealand - The Full Download, NZ eCommerce Review. Presented by Chris Wong, GM Business Marketing at NZ Post, this session will review what happened in 2021, the impact COVID-19 has had on New Zealand’s eCommerce landscape and take a deeper look into key trends and how the online shopping habits of kiwis have changed.
PANELLISTS
Chris Wong
GM Business Marketing | NZ Post
Dean Napier
Senior Marketing Manager | Platforms and Performance, Trade Me
Dean is a Senior Marketing Manager responsible for Media, Marketing Technology and Analytics for Trade Me, the biggest Marketplace for new and used goods in New Zealand. His team are responsible for utilising their data to deliver customer outcomes across Direct and Digital channels. Prior to Trade Me, Dean lived and worked in Melbourne for 6 years, experiencing both agency side at Oracle Responsys and client-side at Suncorp Group.
Mark Wolfenden
Director of Digital & Loyalty | Countdown
Mark is currently Director of Digital & Loyalty at Countdown, New Zealand's largest eCommerce retailer. Previously Mark held senior roles across the UK and NZ in eCommerce, digital and strategy consulting including helping global retailers develop multi-channel and eCommerce strategies. In the UK he launched an eCommerce channel for Sainsbury's clothing before moving to New Zealand to work at The Warehouse and My Food Bag driving profitable revenue growth. At Countdown he is working across the loyalty, digital and eCommerce portfolio within a newly revised agile operating model to empower teams to unlock more value using customer insights, data and an increased focus on growing capability to ensure continued digital leadership in the grocery sector.
Tina Ashworth
Marketing Technology Consultant
Tina is a Marketing Technology Consultant and Account Director responsible for both MarTech and AdTech solutions at Salesforce helping leading New Zealand brands engage with their customers in the moments that matter.
Returning to New Zealand in 2021 following 13 years working in Sydney, Tina has spent over 6 years with Salesforce empowering customers predominantly across Retail, Hospitality and Travel and Insurance, to unlock customer value with data and build trusted relationships at scale, moment by moment.
Tomas Tappin
Co-Founder | Two Dudes
Tomas is a Co-Founder of Kiwi start-up, Two Dudes. Their brand makes natural bathroom products for men and has been built on a foundation of direct-to-consumer eCommerce. Prior to launching Two Dudes Tomas was a B2B eCommerce Lead at HEINEKEN Asia Pacific, rolling out digital sales platforms across Singapore and New Zealand.
