Welcome to IAB NZ

IAB New Zealand empowers the media and marketing industries to thrive in a digital economy. 

Why IAB New Zealand

 

IAB New Zealand sits in a unique position within the digital advertising industry, connecting our members across the entire value chain of digital advertising from media owners, publishers, media agencies, advertising agencies through to brands and advertisers. Shaping our industry is important to us, and we offer a comprehensive member benefits package to educate, inspire and empower New Zealand businesses to grow in a digital economy.

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What we do

 

We empower IAB New Zealand Members to thrive in the digital advertising ecosystem, through thought leadership, standards, insights, training, networking events, and connections. IAB New Zealand is an authoritative and objective source of best practice for the digital advertising industry, and membership enables key stakeholders to be part of the conversation.

News & Updates

Discovery: AI & Search Summit Event Wrap
Discovery: AI & Search Summit Event Wrap
Our Discovery: AI & Search Summit sold out as the industry came together to discuss brand discovery in an evolving media landscape of AI-generated answers and instant-response search. We heard keynotes from Amazon Ads, Google, OpenAI and Kantar, insights from our expert hot takes speaker panel plus...
Measuring Visibility in the AI Era (IAB U.S)
Measuring Visibility in the AI Era (IAB U.S)
As consumers increasingly turn to AI platforms to discover brands, products, and content, a new measurement problem has emerged: more than 20 companies now sell AI visibility measurement tools, each using different methodologies that can produce different answers for the same brand or publisher....
Agentic AI & The Future of Marketing Webinar On Demand
Agentic AI & The Future of Marketing Webinar On Demand
Everyone is talking about agentic AI, but for many digital advertising practitioners the question wasn't whether it matters, it was what to do about it. If you missed our recent webinar featuring some of our IAB New Zealand AI Working Group team, you can catch up and watch it on-demand below.

Become a member

 

Gain access to industry insights, member-only resources from the global IAB network and IAB Tech Lab, local research and reports, and discounted member tickets to IAB New Zealand events,.

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Events

 

IAB New Zealand events are the ultimate destination for our members to stay updated on the latest industry trends and developments. We host a variety of exciting events year-round, covering digital advertising topics and offering networking opportunities. Our goal is to keep you ahead of the curve and engaged in the ever-evolving industry landscape.

Our Members

Our members include advertisers, agencies, ad tech companies and media owners, so you're in the right place to discover the very best of digital advertising.
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