Welcome to the Interactive Advertising Bureau
The Interactive Advertising Bureau of New Zealand (IABNZ) is the trade association for online and mobile advertising. It promotes growth and best practice for advertisers, agencies and media owners.
Measuring Online Audiences in NZ - Overview of Current Suppliers August 2014
Case Studies - examples of successful online advertising campaigns
Latest jobs - check out the latest digital jobs
Research - statistics and research reports
Find a service - Search our member directory
Jargon - Digital jargon
According to the IAB/PwC Q4 2014 Ad-spend report Mobile is the fastest growing channel – up 119% year-on-year however with only a 2.4% market share of the total digital ad-spend the share is woefully low, especially when compared to other markets such as Australia with 17% (of total share).Read more...
According to the IABNZ/PWC 2014 Q4 Revenue Report, digital advertising’s explosive growth continues unabated in New Zealand reaching a record $168m over the period (a 32% year-on-year increase).Read more...
Fisher & Paykel has been designing products since 1934 and has grown into a global company operating in 50 countries and manufacturing in the USA, Mexico, Italy, Thailand and New Zealand.Read more...
Modern Marketers choose Oracle Marketing Cloud solutions to create ideal customers and increase revenue.Read more...
At FCB, we remove all the barriers to finding the most effective solution for our clients’ problems, by operating an integrated model with a single P&L across all our services.